Maru lidera la estrategia integral de SembraMedia junto a operaciones, desarrollo y finanzas. Impulsa alianzas clave y supervisa el crecimiento y la dirección institucional de la organización.
Maru lidera el grupo de directores y proyectos de SembraMedia. Además, impulsa la estrategia y el desarrollo de equipo de toda la organización.
Desde 2021, Maru dirige las operaciones de SembraMedia, organización en la que comenzó liderando la primera actualización del Directorio de medios. Tras esa experiencia, coordinó al equipo de embajadores hasta ser nombrada directora de iniciativas. En este rol, llevó adelante programas como Metis, SembraMex, Red de profes y SembraEducativo, demostrando su capacidad de liderazgo y visión estratégica.
Es periodista especializada en periodismo digital por la Universidad de San Andrés (Argentina). Trabajó durante 10 años en medios nativos digitales de Argentina, cubriendo política y derechos humanos, lo que le permitió desarrollar una comprensión profunda del entorno mediático digital.
En organizaciones como Teatro x la Identidad de Abuelas de Plaza de Mayo, Maru creó y lideró equipos de comunicadores en radio, con el objetivo de amplificar la búsqueda de nietos desaparecidos en la última dictadura militar del país.
Además, fue productora ejecutiva de radio y televisión en canales como CN23, AM750 y Radio Del Plata, coordinando programas sobre política y cultura. Su experiencia en medios se complementa con su rol como asesora de prensa en el Congreso de la Nación, en la Legislatura de la Ciudad de Buenos Aires y en el sindicato ATE Capital.
En el sector privado, lideró la creación de equipos de comunicación institucional en articulación con ONU Mujeres implementando estrategias para establecer políticas y protocolos de igualdad de género en empresas.
En el ámbito académico, Maru dictó clases durante 10 años en el Taller de Radio en la Escuela de Periodismo TEA (Argentina) y participó en la Maestría en Periodismo de La Nación de la Universidad Torcuato Di Tella (Argentina), donde dio clases sobre modelos de negocio.
Maru leads SembraMedia’s overall strategy, overseeing operations, development, and finance. She drives key partnerships and oversees the organization’s institutional growth and direction.
Since 2021, Maru has been the director of operations at SembraMedia, an organization where she started by leading the first update of the Media Directory. Following that experience, she coordinated SembraMedia’s team of ambassadors until being appointed Director of Initiatives. In this role, she led programs such as Metis, SembraMex, Red de profes, and SembraEducativo, demonstrating her leadership skills and strategic vision.
She is a journalist specializing in digital journalism, with a degree from the University of San Andrés (Argentina). She worked for 10 years in digital native media outlets in Argentina, covering politics and human rights, which allowed her to develop a deep understanding of the digital media landscape.
At organizations such as Teatro x la Identidad de Abuelas de Plaza de Mayo, Maru created and led radio communication teams in an effort to broaden the search for grandchildren who “disappeared” during the country’s last military dictatorship.
In addition, she was an executive producer for radio and television at channels such as CN23, AM750, and Radio Del Plata, coordinating programs on politics and culture. Her media experience is complemented by her role as a press advisor at the National Congress, the Buenos Aires City Legislature, and the ATE Capital union.
In the private sector, she led the creation of institutional communication teams in partnership with UN Women, implementing strategies to establish gender equality policies and protocols in companies.
In the academic field, Maru taught classes for 10 years in the Radio Workshop at the TEA School of Journalism (Argentina) and participated in the La Nación Master of Journalism program at the Torcuato Di Tella University (Argentina), where she taught classes on business models.
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