Puedes usar el Business Model Canvas para organizar el modelo de negocio de tu medio digital. Esta versión fue traducida y revisada por Janine Warner, cofundadora y directora ejecutiva de SembraMedia, para sus estudiantes de periodismo emprendedor, y podrás acceder a ella de forma gratuita. Es una variación del famoso Business Model Canvas con nuevas preguntas para servir mejor a periodistas emprendedores/as.
En este video, Janine y Mijal Iastrebner, cofundadora y directora ejecutiva de SembraMedia, explican qué es un modelo de negocio y por qué es importante para periodistas que buscan lanzar un medio.
Un sitio interactivo donde se puede crear un Lean Business Canvas, una versión más simple del Business Model Canvas. El sitio es en inglés, pero puedes escribir tu versión en español.
Un excelente ebook por Alexander Osterwalder y Yves Pigneur que explica cómo desarrollar un modelo de negocio.
Si puedes leer en inglés, explora este sitio que tiene ejemplos de planes de negocios para proyectos periodísticos.
Si buscas ejemplos en español, la presentación del Licenciado Walter Ayala Leaño (sobre una panadería) muestra muy bien las principales cuestiones que se deben tener en cuenta para cualquier plan de negocios.
En el sitio web de Emprendedores.com, hay una sección con 40 ejemplos de planes de negocios. Aunque ninguno es para un sitio web o proyecto periodístico, les pueden ayudar a entender cómo hacer un plan de negocios. Puede verlas aquí.
En Emprendedores.com encontrarás una sección con 40 ejemplos de planes de negocios. Aunque ninguno es para un sitio web o proyecto periodístico, te pueden ayudar a entender cómo realizar un plan de negocios.
Suscríbete a nuestro boletín mensual y recibe información sobre oportunidades, herramientas y noticias sobre el ecosistema de medios digitales.
Quiénes somos
Escuela virtual
Directorio de medios
Recursos
Investigaciones
English
Cookie | Duration | Description |
---|---|---|
_GRECAPTCHA | 5 months 27 days | This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks. |
cookielawinfo-checkbox-advertisement | 1 year | Set by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the "Advertisement" category . |
cookielawinfo-checkbox-analytics | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics". |
cookielawinfo-checkbox-functional | 11 months | The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". |
cookielawinfo-checkbox-necessary | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary". |
cookielawinfo-checkbox-others | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other. |
cookielawinfo-checkbox-performance | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance". |
viewed_cookie_policy | 11 months | The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data. |
Cookie | Duration | Description |
---|---|---|
__cf_bm | 30 minutes | This cookie, set by Cloudflare, is used to support Cloudflare Bot Management. |
player | 1 year | Vimeo uses this cookie to save the user's preferences when playing embedded videos from Vimeo. |
S | 1 hour | Used by Yahoo to provide ads, content or analytics. |
Cookie | Duration | Description |
---|---|---|
sync_active | never | This cookie is set by Vimeo and contains data on the visitor's video-content preferences, so that the website remembers parameters such as preferred volume or video quality. |
Cookie | Duration | Description |
---|---|---|
_ga | 2 years | The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors. |
_gat_gtag_UA_66411009_1 | 1 minute | Set by Google to distinguish users. |
_gid | 1 day | Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously. |
CONSENT | 2 years | YouTube sets this cookie via embedded youtube-videos and registers anonymous statistical data. |
vuid | 2 years | Vimeo installs this cookie to collect tracking information by setting a unique ID to embed videos to the website. |
Cookie | Duration | Description |
---|---|---|
NID | 6 months | NID cookie, set by Google, is used for advertising purposes; to limit the number of times the user sees an ad, to mute unwanted ads, and to measure the effectiveness of ads. |
VISITOR_INFO1_LIVE | 5 months 27 days | A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface. |
YSC | session | YSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages. |
yt-remote-connected-devices | never | YouTube sets this cookie to store the video preferences of the user using embedded YouTube video. |
yt-remote-device-id | never | YouTube sets this cookie to store the video preferences of the user using embedded YouTube video. |
yt.innertube::nextId | never | This cookie, set by YouTube, registers a unique ID to store data on what videos from YouTube the user has seen. |
yt.innertube::requests | never | This cookie, set by YouTube, registers a unique ID to store data on what videos from YouTube the user has seen. |
Cookie | Duration | Description |
---|---|---|
COMPASS | 1 hour | No description |